Merlin
Merlin- A British Motorcycle Brand
From our origins as a modestly sized British motorcycle clothing brand, Merlin has evolved into a globally respected name, proudly designing and developing all our motorcycle gear and helmets in-house. Today, Merlin stands at the forefront of the industry, offering a premium range that serves riders not only across the UK but also around the world.
Every Merlin product is crafted to exceed the expectations of modern riders—whatever their journey demands. We continue to set benchmarks by ensuring each item meets, and often surpasses, the highest CE certification standards for safety and performance.
Merlin’s three signature collections are tailored to distinct riding styles, reflecting our understanding that each rider’s needs are unique. Whether you’re navigating city streets, embarking on long touring adventures, or seeking the thrill of the open road, you’ll find gear that is engineered for your ride and delivers exceptional value for money.
As we continue to expand internationally, our core values remain unchanged: dedication to craftsmanship, relentless pursuit of excellence, and a deep-rooted passion for motorcycling culture, celebrating innovation, British heritage, and the spirit of adventure.
Ride Safe, Merlin.